Grubwala
01 · D2C · Food
₹2L → ₹8L
MRR scaled
Your everyday food partner — a D2C launch in hyper-competitive Mumbai.
- Growth in daily orders
- 5×
- Downloads in 45 days
- 5,200+
- CPL, at its lowest
- ₹0.17
Strategic Marketing Leadership · Brand Building · Growth Systems
Think Beyond.
Your next bestmarketingdecision.
Strategic marketing leadership that builds predictable growth systems — not short-term wins. We partner with ambitious founders to scale revenue and build category-defining brands.
01About Untapd
We partner with ambitious brands to solve complex challenges, uncover new opportunities and build strategies that drive measurable results.
We don’t operate like an agency.
We operate as an extension of your leadership team, combining strategy, execution, and ecosystem under one roof. We help startups and service-based businesses create predictable growth by building scalable inbound acquisition systems powered by branding, content, SEO, and performance marketing.
Learn about vCMO- Brands partnered
- 0+
- Industries served
- 0+
- Outcome-obsessed
- 0%
02Why we’re different
From tasks to business outcomes.
The old way — Traditional agencies
The Untapd way — Growth partner
- 01Not Campaign-led thinkingOutcome-led strategy
- 02Not Siloed deliverablesIntegrated ecosystem
- 03Not Activity reportingRevenue accountability
- 04Not Vendor relationshipsLeadership partnership
- 05Not One-off winsRepeatable growth engines
03What we do
Three pillars.One growth engine.
01Virtual CMO
vCMO
Every client receives a dedicated vCMO: a single point of accountability for all marketing, working directly with founders, leadership, internal teams and external agencies.
Explore vCMOStrategy
- Brand Positioning
- Market Research
- Competitive Analysis
- GTM Strategy
- Roadmap Planning
Execution
- Campaign Management
- Content Direction
- Performance Marketing
- Agency Coordination
- Creative QA
Growth
- Funnel Optimization
- Retention Systems
- Channel Expansion
- ROI Tracking
- Quarterly Planning
02Building brands customers remember
Brand
Marketing
Brand growth isn’t achieved through isolated campaigns. It’s a system.
- Brand Identity
- Positioning, messaging, architecture, visual systems.
- Campaigns
- Concept → creative → distribution, end to end.
- Digital Presence
- Website, social, content, community.
- Growth Marketing
- SEO, performance, lifecycle, CRO.
03Cultural integration
In-Film
Branding
Traditional ads get ignored. Cultural integration gets remembered.
- Film Integrations
- OTT Integrations
- Celebrity Collaborations
- Sports Partnerships
- IPL Associations
04Brands
Brands we’vebuilt with.
00brands
and counting
Ambitious brands across industries — stronger identities, impactful campaigns, measurable growth.
- Beauty & wellness
- Food & beverage
- Technology
- Fashion & eyewear
- Education
- Travel
- 01
- 02
- 03
- 04
- 05
- 06
- 07
- 08
- 09
- 10
- 11
- 12
- 13
- 14
- 15
- 16
- 17
- 18
- 19
- 20
- 21
- 22
- 23
- 24
- 25
- 26
- 27
- 28
And counting.
05Proof
Built forsustainablegrowth.
Over the years we’ve worked with startups, consumer brands, technology companies, and emerging businesses across multiple sectors. Our focus has always remained the same: sustainable growth systems, not short-term marketing wins.
Tripy
02 · Travel · Community
10K+
App downloads at launch
Carving a niche in a saturated travel category, repositioned around group travel.
- Influencers onboarded
- 19
- Paid ads
- Zero
Mantraa
03 · Finance · SEO
10×
Growth in organic traffic
Rebuilt the organic engine from the ground up, turning a stagnant site into a growth channel.
- New keywords ranked
- 104
- Quality backlinks
- 100+
- Average CTR
- 10.3%
Yalla Haji
04 · Travel · Organic
4M+
Users reached organically
A category-defining content engine for Hajj & Umrah audiences, without traditional paid push.
- Followers in 6 months
- 26.7K
- Pre-launch audience
- 10K+
Goready
05 · Beauty · SEO
20%
Estimated increase in sales
SEO and website revamp for your neighbourhood beauty parlour.
- Technical issues resolved
- SEO
- High-quality backlinks built
- Links
Well, there’s a lot more to show.
View all case studies06Outcomes
We help brands
- 01Scale revenue
- 02Improve customer acquisition
- 03Build stronger brand recall
- 04Create long-term enterprise value
- 05Unlock strategic partnerships
- 06Optimize marketing budgets
07Leadership
“We built Untapd to give startups the senior marketing brainpower they need, without the overhead they can’t afford.”
Builders behindthe brand.
Leadership that combines strategic foresight with execution rigor: a multidisciplinary team of strategists, marketers, creators, operators, and growth specialists.
Mahek Solanki
Founder & CEO
Hrithish Raj
Business Development
Bhavya Sharma
Graphic Designer & Editor
Bhavya Agarwal
Brand Strategist
Abbas Bharmal
Digital Marketing Executive
Tanya Dhamija
Social Media Strategist
08The Untapd ecosystem
You join morethan an agency.
When you join Untapd, you join a growth ecosystem.
- 01Strategic Advisor SessionsDirect access to industry veterans.
- 02Strategic PartnershipsCross-brand collaboration opportunities.
- 03Founder MeetupsExclusive networking events.
- 04Investor AccessWarm introductions to capital.
- 05Incubation Network AccessResources for early-stage brands.
- 06First Access to In-Film OpportunitiesFirst access to entertainment slots.
A network of industry leaders.
Our advisors bring decades of experience across FMCG, Telecom, Hospitality, Technology, Startup Ecosystem, and Consumer Brands.
Nilesh Gupta
Former CMO, Pidilite
Consumer Marketing Leader · Brand Scale Specialist
Siddharth Parnerker
Ex. Vodafone
Brand Strategy · Growth Advisory
Mariam
Former CMO, House of Biryani
Consumer Growth · Food & Hospitality Specialist
Final thought
Most partners focuson activities.We focus on outcomes.
Our mission is simple: help founders and brands build category-defining companies through strategic leadership, exceptional execution, and ecosystem-driven growth.
Stop guessing. It’s just the tip of the iceberg. Let’s connect over a call and show you how we can help make your brand one of the best in your industry.